Let's face it: in this competitive modern marketplace, you must stay one step ahead of the crowd. You need copy that excites ... ignites ... and invites your audience to buy through a careful orchestration of style and persuasion. From press releases and brochures to sales letters and websites, I write marketing copy with razor-sharp clarity, persuasiveness, and polish. If you're in the market for a copywriter, contact me for a free, no-obligation price quote today.

You have 5 seconds to capture the reader. What will you say? After a few decades of writing for technology and B2B marketing, I've come up with five commandments for creating promotional copy that works. Take advantage of my experience writing for industry leaders such as Teradyne and Hewlett-Packard, as well as small companies and startups. Full writing services, from branding, Web sites and ads, to mailers, white papers and data sheets. Professional, on-time, in-budget.

Academia: my specialty. I work with creative teams on branding, concepting, and writing across all media. I travel onsite to immerse myself in your culture. Zero in on the stories that set your institution apart. Use vivid, inviting prose. Communicate comfortably at all levels and across disciplines in the humanities, sciences, law, and business. Work effectively across distances. Want evidence? View my online portfolio. Call me directly or hook me up with your creative firm; either way, let's talk.

Paula Zargaj-Reynolds is a results-driven copywriter. Combining the strategies of brand and direct response advertising, Paula creates advertising and marketing communications that build your business and impact your bottom line, all the while strengthening your brand. Click above to see Paula's new website.

Learn about a low-cost alternative to hiring a copywriter, and find out if you're making any of seven common website copy mistakes. I'll help you write copy that gets your visitors' attention and shows them how you can help them.